Designers, do you need to take your skills to the next level so you can charge more and get more respect? Want to go out on your own but not sure what’s involved? Need help with a freelancing issue? Here are 10 ways a design mentor could help you.
Episode #42: Power, Positioning & Pricing for Creatives With Blair Enns
Blair Enns joins me to discuss how to take back your power in the client-designer relationship, how not to sell, how to deal with mindset issues, pricing and much more. Also, find out what the “flip” is and why it’s vital in the client-designer relationship.
Power, Positioning & Pricing for Creatives With Blair Enns: Read or Listen
Episode #41: 5 Reasons You Shouldn’t Respond to Clients Right Away
Is your MO to respond immediately to calls, e-mails and texts from clients? Stop! You’re not helping yourself or your client by being so fast to reply. Find out 5 reasons you shouldn’t respond to clients right away.
5 Reasons You Shouldn’t Respond to Clients Right Away: Read or Listen
Episode #40: Nail a Niche with Stephanie Campanella
A lot of designers have heard about niching but are hesitant to do it. Stephanie Campanella, who’s built several profitable niched-based businesses, talks about why she niched her business, how she did it, and the benefits of niching.
Episode #39: 18 Things to Check Before Preparing Design Proofs
As a designer, you have to pay attention to the details. Clients don’t want to babysit, and you don’t want to feel like they are looking over your shoulder. Find out 18 things to check before preparing design proofs to keep your work sharp and have you looking like an expert.
18 Things to Check Before Preparing Design Proofs: Read or Listen
Episode #38: 3 Reasons to Charge for Native Design Files
Native design files are a designer’s secret recipe, yet some designers hand them over free of charge. But, unless it’s a work for hire, you have every right to charge for these files. Find out why clients might ask for them, why you should charge for source files, what you should charge for them and more.
Episode #37: Creative Brief: 7 Things Designers Can Do During Dry Spells
In this Creative Brief episode, I get into 7 things designers can do during dry spells. These efforts could help you win more work now or in the future. Some of these are more active, some are more passive, and some you can do on an ongoing basis.
Creative Brief: 7 Things Designers Can Do During Dry Spells: Read or Listen
Episode #36: Tax Write-Offs Freelance Designers Might Miss
Paul Koullick from Keeper joins me to talk about tax write-offs that freelance graphic designers might miss. Find out if you’re forgetting any of them and find out what you need to know about estimated taxes.
Tax Write-Offs Freelance Designers Might Miss: Read or Listen
Episode #35: Creative Brief: 45 Ways to Get Design Inspiration
Ever get stuck in a creative rut? No more! Here are 45 ways to get design inspiration whether it's for a logo, typographic, print or web design project.
Creative Brief: 45 Ways to Get Design Inspiration: Read or Listen
Episode #34: Crafting a Custom Package Solution
Amy Celona and I talk about how she came up with the idea to craft a custom web design package for her audience, how it solves her audience’s problems and how she made it profitable. She also talks about how she gets little pushback with design changes and saves time on proposals.