Is having a website worth it? Where should you create your design website? Where should you post your portfolio online? If you’re serious about building a freelance design business, find out why you should have your own website.
Category: Business/Career
Episode #157: Designer Freelancer vs Employee
Thinking of going out on your own as a freelance graphic designer or web designer? Find out the pros and cons of being a full-time freelancer versus employee and some points to consider before working for yourself full time.
Episode #154: Stop People Pleasing, Save Your Business
Providing good customer service doesn’t mean you have to be at the whim of every client request or that the client is always right. In fact, if you do that, your business will suffer. Find out why people pleasing is bad for your creative business.
Episode #151: How to Write a Good About Page With Todd Jones
Learn how to leverage your About page on your website so that you stand out and increase your chances of getting new clients. Find out tips for what to include and how to write a good About page even if you find it hard to talk about yourself.
How to Write a Good About Page With Todd Jones: Read or Listen
Episode #150: The Risks of Having One Big Client (Gorilla Client)
Having a client (or two) who make up a large portion of your income is a blessing and a curse. They keep you busy, but you lose focus on your freelance business. Find out if you have any gorilla clients, or high client concentration, and what to do about it.
The Risks of Having One Big Client (Gorilla Client): Read or Listen
Episode #148: What to Do When a Client Wants More Than One of Your Designs
As a graphic designer, you may run into a situation where the client wants more than one of your designs. Should you provide the design free? Should you charge for the additional design? Find out what to think about and how to figure out how to price it.
What to Do When a Client Wants More Than One of Your Designs: Read or Listen
Episode #147: Setting Boundaries With Clients
Many freelance designers struggle with boundaries, taking on and putting up with bad clients. But setting boundaries with clients means good clients and a better, more profitable creative business. Find out 10 signs you need boundaries and how to set them.
Episode #146: How to Make More Money in Graphic Design (and Work Less) With Adrienne Johnston
Graphic designer Adrienne Johnston shares how she went from being stressed out and overworked in a $60k-a-year creative business to working less and without stress making more than $200k a year by focusing on presentation design in PowerPoint.
How to Make More Money in Graphic Design (and Work Less) With Adrienne Johnston: Read or Listen
Episode #144: How to Raise Your Prices and Keep Your Clients
Raising your prices as a freelance graphic designer is vital for a viable, profitable creative business. Find out when you should raise your rates, how to raise them, how much to raise them and what to do if clients react negatively when you do.
How to Raise Your Prices and Keep Your Clients: Read or Listen
Episode #143: How to Get Google Reviews From Clients With John Falke
Google reviews are a free tool designers can leverage to make the marketing and sales process easier. They also increase your chances of getting new clients. Hear how Google reviews have helped John Falke's design business and how to get Google reviews from your own clients.
How to Get Google Reviews From Clients With John Falke: Read or Listen