Gain confidence, clarity and a competitive edge in a crowded marketplace.
Many designers call themselves freelancers when they really aren’t. They’re doing much more than what a freelancer does. In many cases, the word can actually hold you back. Find out why I think “freelancer” is the other F word. Read or Listen ““Freelancer”—The Other F Word”
Are you a small fish in a big pond, or a big fish in a small pond? If you’re a small fish in a big pond, you need clarity, so you can be a bigger fish in a smaller pond and get the right clients and the right design work. Read or Listen “Which Fish Are You?”
Let’s talk about reviewing our goals, celebrating our wins and refocusing ourselves and our businesses for the next year. Reflect, refocus, recharge. Read or Listen “Reflect, Refocus, Recharge”
Hear how Jake Albion pursued his passion of a creative career despite being told it might not be possible because of his color blindness, how he became more driven by his disability and turned it into an advantage, and how he got into accessibility. Read or Listen “Color Blind by Design”
If you use WordPress for your website but don’t take security measures to keep it safe and up and running, potential clients may leave your site because of a warning, or, one day, they may not see your site at all. Find out how your unsecure website is costing you business and what to do about it. Read or Listen “How Your Unsecure Website Is Costing You Business”
Graphic design is all about solving a particular problem, communicating and evoking a certain feeling. But those efforts fall short when you don’t consider how potentially 20% of your client’s audience cannot read or access the information because of design or file setup issues. That leaves a bad impression. Are your designs solving or causing problems? Read or Listen “Are Your Designs Solving or Causing Problems?”
So many designers are afraid to call themselves an expert. They lack confidence, and that creates a snowball effect in their business: not charging enough, losing out on work and more. Find out how to squash self-doubt and own your expertise.
Graphic designer/fine artist Melvin Thambi joins me to talk about pursuing design and fine arts, how he got his work to be exhibited, how hearing “no” led to him achieving his dream, why he says to get out of your comfort zone and get ready to fail, and what advice he has for non-U.S. designers looking to get U.S. clients. Read or Listen “Man of Many Talents Melvin Thambi”
Find out how color affects branding, how to use color strategically and what to consider when choosing colors to get winning color strategies. Also learn a bit about color theory, color accessibility and color meaning.
Read or Listen “Winning Color Strategies”
Do you send prospects a price or your hourly rate when they first reach out to you? Do you lack confidence when dealing with prospects? Find out what your reply to prospects says about you and how to change their perceptions.
Read or Listen “What Your Reply to Prospects Says About You”