As a designer, you have to pay attention to the details. Clients don’t want to babysit, and you don’t want to feel like they are looking over your shoulder. Find out 18 things to check before preparing design proofs to keep your work sharp and have you looking like an expert. …
18 Things to Check Before Preparing Design ProofsRead More »
Native design files are a designer’s secret recipe, yet some designers hand them over free of charge. But, unless it’s a work for hire, you have every right to charge for these files. Find out why clients might ask for them, why you should charge for them, what you should charge for them and more. …
In this Creative Brief episode, I get into 7 things designers can do during dry spells. These efforts could help you win more work now or in the future. Some of these are more active, some are more passive, and some you can do on an ongoing basis. …
Creative Brief: 7 Things Designers Can Do During Dry SpellsRead More »
Paul Koullick from Keeper joins me to talk about tax write-offs that freelance graphic designers might miss. Find out if you’re forgetting any of them and find out what you need to know about estimated taxes. …
Ever get stuck in a creative rut? No more! Here are 45 ways to get design inspiration whether it’s for a logo, typographic, print or web design project. …
Creative Brief: 45 Ways to Get Design InspirationRead More »
Amy Celona and I talk about how she came up with the idea to craft a custom web design package for her audience, how it solves her audience’s problems and how she made it profitable. She also talks about how she gets little pushback with design changes and saves time on proposals. …
In this Creative Brief, I talk about proofreaders’ marks—what they are and how to decode them if and when you get them. …
Your freelance business does not need to feel like a circus. But you do need to be the ringleader. Here are 6 types of problem clients and how to fire them. I’ll also talk about when it’s you, not them, who is the reason for the breakup. …
Part of the Creative Briefs series of mini-episodes with quick design- and marketing-related tips, this episode talks about commonly misused typographic marks and how to correct them. Using them properly will give you more cred. Plus, get a free checklist. …
Do you know what to consider when pricing your work? Are you charging enough for your work? Do you worry if your price was right after sending an estimate? There are many ways to figure out how to price a project, and how you do so and present it can affect how the client perceives the value. Either you will be perceived as an expert and command respect, or you risk be seen as not understanding (or underestimating) the scope of the work and your work being perceived as low quality. Here are 12 pricing mistakes to avoid to be more profitable. …
Avoid These 12 Mistakes When Pricing Your Design WorkRead More »
