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Design Domination Podcast

Episode #52:

17 Essential Elements for an Effective Portfolio Website

Effective portfolio website.

Your website needs to be an effective marketing tool to help you get clients. You want to be top of mind when someone needs a designer. Here are 17 essential elements for an effective portfolio website, so you get found and leave a positive impression. …

Episode #50:

Confidence, Closing and Content With Mike Killen

Confidence for freelance designers

Mike Killen and I talk about confidence, how it’s vital in closing the deal with clients and why you should be selling futures, not features. Get actionable tips to use when talking to clients, including how to respond when a client says, “That’s too expensive.” Also find out why you shouldn’t worry about criticism when putting your content out there. The answer will surprise you! …

Episode #49:

Branding & Marketing Insights with Jacob Cass

Branding Insights With Jacob Cass

Are you leaving money on the table with logo design? Do you know how to present your logo designs? Are you positioning yourself to clients so you are seen as an expert and get more respect? Jacob Cass of Just Creative talks about his design journey, his logo design and presentation process, how to add more value with brand strategy and some amazing marketing tips. Plus, find out why he calls himself “the pink cow.”

Episode #48:

Preparing and Packaging Logo Files – Michael Bruny-Groth

Preparing logo files

Do you spend a lot of time creating logo files? Are you unsure which formats to send to a client? Do you properly prepare logo files to prevent potential issues? Find out that and how to add value to your work by following these best practices from me and guest Michael Bruny-Groth from The Logo Package. …

Episode #46:

6 Reasons Freelance Designers Should Screen Prospective Clients

Screen prospects

Many graphic designers are so excited when a new shiny prospect contacts them that they miss a crucial step: screening the prospect. But having a vetting process is vital, so you can position yourself as an expert and evaluate the prospect and the work before taking it on. Here are 6 reasons freelance designers should screen prospects and how to evaluate them.

Episode #44:

9 Ways Recurring Revenue Hurts Your Business – David C. Baker

David C. Baker

Monthly recurring revenue is all the rage these days, seen as the holy grail. But what most freelancers and agencies don’t necessarily realize is that it can cause problems. David C. Baker joins me to talk about 9 ways recurring revenue actually hurts your business and what to do instead. …

Episode #43:

10 Ways a Design Mentor Can Help You

Mentoring for graphic designers

Designers, do you need to take your skills to the next level so you can charge more and get more respect? Want to go out on your own but not sure what’s involved? Need help with a freelancing issue? Here are 10 ways a design mentor could help you. …

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