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Episode #52: 17 Essential Elements for an Effective Portfolio Website

Effective portfolio website.

Your website needs to be an effective marketing tool to help you get clients. You want to be top of mind when someone needs a designer. Here are 17 essential elements for an effective portfolio website, so you get found and leave a positive impression.

17 Essential Elements for an Effective Portfolio Website: Read or Listen

Episode #47: Should Freelance Designers Use “I” or “We”?

I or we?

Do you struggle with whether to refer to your freelancing business as “I” or “we”? Are you misrepresenting yourself if you use “we”? Will potential clients prefer just you or a team? Will you not get larger projects if you use “I”? Find out the pros and cons of each.

Should Freelance Designers Use “I” or “We”?: Read or Listen

Episode #43: 10 Ways a Design Mentor Can Help You

Mentoring for graphic designers

Designers, do you need to take your skills to the next level so you can charge more and get more respect? Want to go out on your own but not sure what’s involved? Need help with a freelancing issue? Here are 10 ways a design mentor could help you.

10 Ways a Design Mentor Can Help You: Read or Listen

Episode #22: How Graphic Designers Can Leverage LinkedIn

Linkedin tips

Learn how to leverage LinkedIn as part of your marketing efforts so you can build relationships and attract your ideal clients. Get tips on how to craft a profile that has impact, strategically network with connections, and more from LinkedIn expert Brynne Tillman.

How Graphic Designers Can Leverage LinkedIn: Read or Listen

Episode #16: A Creative Business Convo With Cameron Foote

creative business

What should you consider before going out on your own as a freelancer? How should you present your work to get objective feedback? When should you push back with a client? How can you earn more respect from clients? Should you specialize? Creative business guru Cameron S. Foote shares his insights on all of these topics.

A Creative Business Convo With Cameron Foote: Read or Listen

Episode #5: Are You Getting the Clients You Want? With Ilise Benun

marketing tips for designers

If you’re not marketing, you’re at the mercy of taking whatever work comes to you, whether it’s work you want or not. You also don’t get the clients you want. When your marketing is targeted and consistent, you demonstrate to prospective clients that you understand their needs and remind them of you so they reach out when they have a need. In this interview with Ilise Benun, you’ll get marketing tips for designers and learn how to cultivate your marketing efforts to avoid feast or famine and to pick and choose the clients and work that you want.

Are You Getting the Clients You Want? With Ilise Benun: Read or Listen

Episode #4: Stop Trying to Compete With Fiverr

Why should a client hire you when they can pay $50 to Fiverr or 99Designs, or set up a Wix, Weebly or Squarespace site themselves? Instead of being livid about what these commoditized services have done to the industry, take advantage of what they’re not offering and what they don’t do well. Learn how to set yourself apart from them and other designers and how to charge more for design work.

Stop Trying to Compete With Fiverr: Read or Listen