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Design Domination Podcast

A graphic design business podcast for freelance graphic designers.

Adjust your mindset, become more business savvy and sharpen your creative skills, so you get more respect and command higher rates.

Episode #59: Managing Your Freelance Business During the COVID-19 Crisis

Managing your freelance business during a crisis.

Managing your freelance business during the COVID-19 crisis—and any crisis for that matter—is vital. We need to learn from this and stay level headed, focused and innovative to help our clients and our own businesses. We also need to be empathetic and understanding. How can we continue to serve them? How can we help them with new and unique needs they may have now? How can you continue running your business? How should we react if they start cutting out our services? How should we react if they ask to delay projects? Continue reading “Managing Your Freelance Business During the COVID-19 Crisis”

Episode #58: Business Breakthroughs With Brand Doctor Henry Kaminski Jr.

Henry Kaminski, The Brand Doctor.

The Brand Doctor Henry Kaminski Jr. joins me to talk about how he leveled up his business and stopped competing on price. He also shares business breakthroughs about branding, focus and values. Find out why he says branding really is about subtraction.

Continue reading “Business Breakthroughs With Brand Doctor Henry Kaminski Jr.”

Episode #57: Overlooked Places Graphic Designers Can Find Clients

Overlooked Places Designers Can Find Clients.

Find out several overlooked places graphic designers can find clients—online and offline—that can help you based on your industry and clientele. Are you overlooking any of them? Continue reading “Overlooked Places Graphic Designers Can Find Clients”

Episode #56: Protect Your Freelance Business From Catastrophe

Protecting your freelance business.

Find out ways to protect your freelance business and income from catastrophe—disability, long-term illness, an emergency, disaster, theft, liability issues—and how to minimize the effects. Continue reading “Protect Your Freelance Business From Catastrophe”

Episode #55: Designing Digital Products With Tom Ross of Design Cuts

Tom Ross, Design Cuts.

Tom Ross of Design Cuts joins me to talk about designing digital products—figuring out what to sell, how to price it, their submission process and more. Get tips to help you get an edge on your competition in the creative products marketplace. Continue reading “Designing Digital Products With Tom Ross of Design Cuts”

Episode #54: Stop “Should-ing” All Over Yourself—Set Goals

Goal-Setting. Design Domination

Experts always say we should set goals to be successful. But do you avoid setting them because you don’t see the point or you’re afraid you won’t achieve them? Do you ever look back and think, “I should have done this or that”? Stop procrastinating and get motivated, and learn how setting goals can help. Continue reading “Stop “Should-ing” All Over Yourself—Set Goals”

Episode #53: Design With Accessibility in Mind

Designing for accessibility.

Most designers don’t think about accessibility, but it affects branding, design, documents and websites. It’s a great way to differentiate yourself from other designers while helping your clients reach more people and legally protecting them. Continue reading “Design With Accessibility in Mind”

Episode #52: 17 Essential Elements for an Effective Portfolio Website

Effective portfolio website.

Your website needs to be an effective marketing tool to help you get clients. You want to be top of mind when someone needs a designer. Here are 17 essential elements for an effective portfolio website, so you get found and leave a positive impression. Continue reading “17 Essential Elements for an Effective Portfolio Website”

Episode #51: Boost Value With a Brand Style Guide

Brand guide.

After designing a logo for a client, do you provide a brand style guide along with the files, so the client has guidance on how to use the logo and your hard work doesn’t go down the drain? If not, you’re missing out on positioning yourself as an expert, adding value to your work and charging more. Continue reading “Boost Value With a Brand Style Guide”

Episode #50: Confidence, Closing and Content With Mike Killen

Confidence for freelance designers

Mike Killen and I talk about confidence, how it’s vital in closing the deal with clients and why you should be selling futures, not features. Get actionable tips to use when talking to clients, including how to respond when a client says, “That’s too expensive.” Also find out why you shouldn’t worry about criticism when putting your content out there. The answer will surprise you! Continue reading “Confidence, Closing and Content With Mike Killen”