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Blair Enns joins me to discuss how to take back your power in the client-designer relationship, how not to sell, how to deal with mindset issues, pricing and much more. Also, find out what the “flip” is and why it’s vital in the client-designer relationship.
Power, Positioning & Pricing for Creatives With Blair Enns: Read or Listen
Native design files are a designer’s secret recipe, yet some designers hand them over free of charge. But, unless it’s a work for hire, you have every right to charge for these files. Find out why clients might ask for them, why you should charge for source files, what you should charge for them and more.
In this Creative Brief episode, I get into 7 things designers can do during dry spells. These efforts could help you win more work now or in the future. Some of these are more active, some are more passive, and some you can do on an ongoing basis.
Creative Brief: 7 Things Designers Can Do During Dry Spells: Read or Listen
Paul Koullick from Keeper joins me to talk about tax write-offs that freelance graphic designers might miss. Find out if you’re forgetting any of them and find out what you need to know about estimated taxes.
Tax Write-Offs Freelance Designers Might Miss: Read or Listen
Some types of free work are good, while some hurt you and the design industry. You don’t have to pimp yourself out doing free work to build a portfolio. Find out what to consider before doing any free design work.
What to Consider Before Doing Free Design Work: Read or Listen
Learn how to leverage LinkedIn as part of your marketing efforts so you can build relationships and attract your ideal clients. Get tips on how to craft a profile that has impact, strategically network with connections, and more from LinkedIn expert Brynne Tillman.
Client relationships and getting clients are not that different from dating. Learn how to identify your ideal client, attract them, approach them, spot deal breakers, nurture the relationship and more.
Fellow longtime graphic designer Evelyn Powers and I talk about lessons learned from bad client experiences (you might gasp or guffaw at some of them), how to identify red flags with prospects and clients, and how to fire bad clients.
Ted Leonhardt and I talk about confidence (or lack thereof) and bullying and how they affect our value, setting our rates and negotiating salaries.
Talking Confidence, Bullying and Negotiation With Ted Leonhardt: Read or Listen
What should you consider before going out on your own as a freelancer? How should you present your work to get objective feedback? When should you push back with a client? How can you earn more respect from clients? Should you specialize? Creative business guru Cameron S. Foote shares his insights on all of these topics.
A Creative Business Convo With Cameron Foote: Read or Listen
Hang out and get advice from designers of all levels in our welcoming community of graphic designers on Facebook.