Episode #59: Managing Your Freelance Business During the COVID-19 Crisis

Managing your freelance business during the COVID-19 crisis—and any crisis for that matter—is vital. We need to learn from this and stay level headed, focused and innovative to help our clients and our own businesses. We also need to be empathetic and understanding. How can we continue to serve them? How can we help them with new and unique needs they may have now? How can you continue running your business? How should we react if they start cutting out our services? How should we react if they ask to delay projects?

Managing Your Freelance Business During the COVID-19 Crisis: Read or Listen

Episode #58: Business Breakthroughs With Brand Doctor Henry Kaminski Jr.

The Brand Doctor Henry Kaminski Jr. joins me to talk about how he leveled up his business and stopped competing on price. He also shares business breakthroughs about branding, focus and values. Find out why he says branding really is about subtraction.

Business Breakthroughs With Brand Doctor Henry Kaminski Jr.: Read or Listen

Episode #54: Stop “Should-ing” All Over Yourself—Set Goals

Experts always say we should set goals to be successful. But do you avoid setting them because you don’t see the point or you’re afraid you won’t achieve them? Do you ever look back and think, “I should have done this or that”? Stop procrastinating and get motivated, and learn how setting goals can help.

Stop “Should-ing” All Over Yourself—Set Goals: Read or Listen

Episode #52: 17 Essential Elements for an Effective Portfolio Website

Your website needs to be an effective marketing tool to help you get clients. You want to be top of mind when someone needs a designer. Here are 17 essential elements for an effective portfolio website, so you get found and leave a positive impression.

17 Essential Elements for an Effective Portfolio Website: Read or Listen

Episode #47: Should Freelance Designers Use “I” or “We”?

Do you struggle with whether to refer to your freelancing business as “I” or “we”? Are you misrepresenting yourself if you use “we”? Will potential clients prefer just you or a team? Will you not get larger projects if you use “I”? Find out the pros and cons of each.

Should Freelance Designers Use “I” or “We”?: Read or Listen

Episode #46: 6 Reasons Freelance Designers Should Screen Prospective Clients

Many graphic designers get so excited when a new shiny prospect contacts them that they miss a crucial step: screening the prospect. But having a vetting process is vital, so you can position yourself as an expert and evaluate the prospect and the work before taking it on. Here are 6 reasons freelance designers should screen prospects and how to evaluate them.

6 Reasons Freelance Designers Should Screen Prospective Clients: Read or Listen

Episode #45: 14 Reasons Graphic Designers Are Seen as Order Takers

There are a lot of differences in mindset and behavior between graphic designers who are perceived as order takers and those who are perceived as experts. Here are 14 reasons graphic designers are seen as order takers instead of as experts.

14 Reasons Graphic Designers Are Seen as Order Takers: Read or Listen

Episode #44: 9 Ways Recurring Revenue Hurts Your Business – David C. Baker

Monthly recurring revenue is all the rage these days, seen as the holy grail. But what most freelancers and agencies don’t necessarily realize is that it can cause problems. David C. Baker joins me to talk about 9 ways recurring revenue actually hurts your business and what to do instead.

9 Ways Recurring Revenue Hurts Your Business – David C. Baker: Read or Listen

Episode #43: 10 Ways a Design Mentor Can Help You

Designers, do you need to take your skills to the next level so you can charge more and get more respect? Want to go out on your own but not sure what’s involved? Need help with a freelancing issue? Here are 10 ways a design mentor could help you.

10 Ways a Design Mentor Can Help You: Read or Listen

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