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The podcast for design, accessibility and creative business, helping designers gain confidence, clarity and a competitive edge in a crowded marketplace.
Hosted by Colleen Gratzer
A lot of designers have heard about niching but are hesitant to do it. Stephanie Campanella, who’s built several profitable niched-based businesses, talks about why she niched her business, how she did it, and the benefits of niching.
As a designer, you have to pay attention to the details. Clients don’t want to babysit, and you don’t want to feel like they are looking over your shoulder. Find out 18 things to check before preparing design proofs to keep your work sharp and have you looking like an expert.
18 Things to Check Before Preparing Design Proofs: Read or Listen
Native design files are a designer’s secret recipe, yet some designers hand them over free of charge. But, unless it’s a work for hire, you have every right to charge for these files. Find out why clients might ask for them, why you should charge for source files, what you should charge for them and more.
In this Creative Brief episode, I get into 7 things designers can do during dry spells. These efforts could help you win more work now or in the future. Some of these are more active, some are more passive, and some you can do on an ongoing basis.
Creative Brief: 7 Things Designers Can Do During Dry Spells: Read or Listen
Paul Koullick from Keeper joins me to talk about tax write-offs that freelance graphic designers might miss. Find out if you’re forgetting any of them and find out what you need to know about estimated taxes.
Tax Write-Offs Freelance Designers Might Miss: Read or Listen
Ever get stuck in a creative rut? No more! Here are 45 ways to get design inspiration whether it's for a logo, typographic, print or web design project.
Creative Brief: 45 Ways to Get Design Inspiration: Read or Listen
Amy Celona and I talk about how she came up with the idea to craft a custom web design package for her audience, how it solves her audience’s problems and how she made it profitable. She also talks about how she gets little pushback with design changes and saves time on proposals.
In this Creative Brief, I talk about proofreaders’ marks—what they are and how to decode them if and when you get them.
Your freelance business does not need to feel like a circus. But you do need to be the ringleader. Here are 6 types of problem clients and how to fire them. I’ll also talk about when it’s you, not them, who is the reason for the breakup.
6 Types of Problem Clients and How to Fire Them: Read or Listen
Part of the Creative Briefs series of mini-episodes with quick design- and marketing-related tips, this episode talks about commonly misused typographic marks and how to correct them. Using them properly will give you more cred. Plus, get a free checklist.
Creative Brief: Touch Up These Typographic Typos: Read or Listen